Optimise Your Online Exposure
Date: 14/10/2019
Time: 10am – 10.30am
Member: Free
Whether you’re marketing yourself, your agency or a property, understanding what works and what doesn’t can be the difference between reeling in a client or falling to the bottom of the pack.
There’s no denying social media has become a big part of both our personal and professional lives, but utilising these digital platforms to their full extent, isn’t as straight forward as you may think. As technology grows and adapts, so must the way we use it. What you were doing before, may not be the best avenue now and it could be costing you business.
Join digital marketing guru Valentina to hear how you should be positioning yourself online to optimise exposure, reach key customer groups and standout from the crowd.
Topics covered include:
- How social media has changed and what this means for you
- Facebook, Instagram and LinkedIn – why they’re different for your customers
- Why business pages are integral to success
- Positioning yourself for all touch points of the customer journey (Google search, Google My Business, aggregators and personal brand)
- Becoming your own social media master
Valentina Borbone | CEO, Speak Group
Valentina Borbone is the owner of Speak Group and Banter Group, an Industry Expert Advisor for the International Social Media Association (ISMA) and has taught Digital Marketing for blue chip organisations and small businesses since 2008.
She prides herself on being down to earth, completely transparent and helping businesses achieve great success by offering affordable and experienced marketing support.
Valentina has educated clients within the property sector for many years including realestate.com.au, Lendlease, Stockland, Mirvac, Stone Real Estate, McGrath Real Estate, CBRE, First National, Richardson & Wrench, Century 21, Belle Property, Remax and 1st City Double Bay.