They spoke about both the need for the industry to lift its standards, it was an enlightening experience for everyone who attended. We also had a panel of agents from different facets of the industry which consisted of William Phillips, Lynette Malcolm, Andrew Lutze, Suzie Reid and Jesse Davidson, who provided great insights into how they apply professional standards.
Members of the Property Professionals Advisory Group - set up to examine the critical elements to qualify as a profession - consisting of Leanne Pilkington, Chris Mourd, Shannan Whitney, Peter Matthews and myself, also spoke of the path to professionalism.
Shannan eloquently explained that “we are here to stir the hornets’ nest”. And stir we did because that is what is required in order to shake many practitioners out of their stupor of complacency. Change is coming at such a rapid pace it is time for us to evolve and develop a new way of thinking and behaving to meet the emerging expectations of consumers.
The pathway to professionalism is developing rapidly and the events we have been running in NSW is helping to plant seeds to create ambassadors as we design a blueprint that can be rolled out across Australia during 2018.
It is early days on the journey and momentum is growing, so stay tuned for more news as it develops. To find out more about our journey towards professionalism,
click here.